MINI presents its first all-electric crossover vehicle concept, the MINI Concept Aceman

Munich - MINI has always been about pushing boundaries and redefining what's possible. With the launch of the all-electric Concept Aceman, MINI is once again leading the charge into the future. This new crossover model is the first all-electric vehicle in the MINI family, and it showcases everything that makes MINI so unique. From its cutting-edge design to its impressive performance specs, this concept car is sure to turn heads when it hits the market.

The design language of the MINI Concept Aceman heralds the beginning of a new design era for MINI with features typical of the MINI brand having redeveloped with innovative technology.

Along with the clear and reduced exterior and interior design, the holistic user experience of light, movement, interaction and sound also combine to define this style. Surfaces constructed from knitted recycled textile with fresh colour contrasts combine with seamless digital controls with a new OLED display as the central interface.

This all creates a unique interior experience that remains unmistakably MINI. The all-electric models of the next generation are also given an independent sound design for the first time, providing emotionally compelling drive sounds and an authentic background for the new Experience Modes.

The MINI Concept Aceman has a reduced interior design with clear contours and carefully executed details. It combines innovative technology with newly interpreted, typical MINI design features.

The concept car’s cockpit is designed with only the essentials in mind, just as the designer of the classic MINI had in mind in 1959. Alec Issigonis designed an interior which, in addition to the seats, steering wheel and gear lever, needed nothing more than a central round instrument and toggle switch bar to experience unrivalled driving pleasure.

While the MINI Concept Aceman is still in the concept stage, there's no doubt that it will be a game-changer for MINI. It will be publicly presented for the first time at the world’s largest gaming event, gamescom 2022, in Cologne.

The event starts on the evening of 23 August 2022, with the grand gamescom opening show Opening Night Live. This event can be experienced on-site in the gamescom event arena as well as from anywhere in the world via livestream.